Disarrangements

Client: Independent Project
Agency: PaPoCo

A Valentine’s Day project exploring the thorns and conflicts that ultimately make relationships stronger. The campaign featured five floral arrangements made entirely of thorns — transforming tension, imperfections, and emotional scars into symbols of love and resilience.


We created 5 unique bouquets with two-time Brazilian champion florist Tanus Saab, one for each stage of a relationship.


Credits


/Creatives: Bruno Pereira, Erick Mendonça, Vitor Fubu, Yuri Facioli, Andre Chaves & Alexandre Kazuo

/ Film : Alexandre Kazuo

/ Bouquets Concept: Andre Chaves & Tanus Saab

/ Music: Clarice Nejar

/ Voices: Clarice Nejar (PT), Alexandre Kazuo (PT), Miranda Barr (EN) & Benedict Evans (EN)
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